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Siperian joins Informatica INFORM Partner Program
Siperian Customers will continue to benefit from Best-of-Breed Matching capabilities for Master Data Management

by Peter Traynor, Editor in Chief, Dashboard InsightWednesday, June 4, 2008
Informatica World 2008 Global Customer Conference, Las Vegas, NV – June 4, 2008 Siperian, Inc., a leading provider of Master Data Management (MDM) solutions and Informatica Corporation (NASDAQ: INFA), the leading independent provider of data integration solutions today announced that Siperian has joined INFORM, Informatica's worldwide partner program. Through this partnership, organizations can deploy a comprehensive MDM solution combining Siperian's MDM Hub with Informatica's data integration, data quality and matching capabilities to create reliable, unified views of customers, products and suppliers from distributed data sources.

Siperian and Informatica also reaffirmed the OEM relationship between the two companies resulting from Informatica's recent acquisition of Identity Systems, thereby ensuring uninterrupted service and upgrades to Siperian MDM Hub customers.

"We are delighted to welcome Siperian as an INFORM partner," said Harry Gould, senior vice president, Worldwide Alliances, Informatica. "Siperian MDM Hub and Informatica's offerings are completely complementary as evidenced by our numerous successful joint customers and we look forward to a continuing, strong partnership together."

"We are excited to join the INFORM partner program, as the combination of Siperian and Informatica technologies has always proven to be a great fit for our customers," said Ken Hoang, founder and CTO of Siperian. "Also, our customers will continue to benefit from Informatica's investment in best-of-breed matching technology."

Siperian is a sponsor of Informatica World 2008, June 3-5 at the Las Vegas Hilton, and will be exhibiting in booth 116.

About Siperian, Inc.

Siperian, Inc., an innovative provider of a flexible master data management platform, helps companies unify their critical data about customers, products and organizations– and delivers reliable, complete views of this data within existing business processes. Siperian MDM Hub offers the next generation of architectural flexibility for managing all types of master data with an integrated, model-driven software platform that adapts to your business requirements– and delivers rapid return on investment on critical projects today while evolving to a complete enterprise master data management platform. Siperian's approach enables rapid implementation and has earned the company its reputation for leadership and proven success by meeting the complex requirements of market-leading companies in financial services, health and life sciences, technology, manufacturing and information services and media. With corporate headquarters in San Mateo, California, Siperian has offices throughout the United States and in Toronto, Canada, and an EMEA office in London. To learn more about Siperian visit www.siperian.com or call 1-866-747-3742.


About Informatica

Informatica Corporation (NASDAQ: INFA) is the leading independent provider of enterprise data integration software and services. With Informatica, companies can gain greater business value by integrating all their information assets from across the enterprise. More than 3,000 companies worldwide rely on Informatica to reduce the cost and expedite the time to address data integration needs of varying complexity and scale. For more information, call +1 650 385 5000 (+1 800 970 1179 in the U.S.), or visit www.informatica.com

Note: Informatica is a registered trademark of Informatica Corporation in the United States and in jurisdictions throughout the world. Siperian is a registered trademark and Siperian MDM Hub a trademark of Siperian, Inc. All other company and product names may be trade names or trademarks of their respective owners.

MEDIA CONTACTS:
For Siperian, Inc.:
Chris McCoin or Richard Smith
McCoin & Smith Communications LLC
508-429-5988 (Chris) or 978-433-3304 (Rick)
chris@mccoinsmith.com or rick@mccoinsmith.com

For Informatica Corporation:
Deborah Wiltshire
Informatica Corporation
+ 1 650 385 5360
mobile/+1 650 862 8186
dwiltshire@informatica.com

Donna Lyon
Text 100
+1 415 593 8478
mobile/+1 650 248 1587
informatica@text100.com

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