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Dashboards: Front and Center for Internal Communications

Friday, December 4, 2009

It's interesting that so many companies are willing to spare no expense on business intelligence (BI) for finance, sales and other mission-critical areas, yet often pay only lip service to sharing critical information effectively within their own organizations.

Effective internal communications are an acknowledged essential for any high-performance organization. To align an enterprise – to make sure that people at all levels, in all areas, in every location, are marching to the same beat – management has to get its messages out quickly and clearly. And those messages can't fall on deaf ears. Reaching the audience is not enough; to be effective, the messages must be noticed, consumed and acted on.

Too many businesses still rely on emails, intranets, or even the good old cork board to communicate with the people whose contributions they depend on for success. In a workforce already suffering from information overload, the cork board goes unnoticed. Those emails are easily deleted or buried in folders two or three levels deep. And the intranets, rich with interesting and useful information, might help communication if only the information wasn't so hard to find and people had the time to go looking for it.

This is unfortunate for two reasons.

Article sourced from www.b-eye-network.com, click here to read full story.

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