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Data Visualization: A tool for health communicators

by Dashboard Insight, Dashboard InsightThursday, October 31, 2013

As the authors Erica Nybro and Libby Skolnik state below data visualization is indeed everywhere these days. One area that has seen an explosion of data visualization and dashboard use has been healthcare, including health communicators.

Data visualization is everywhere these days – infographics are going viral, websites are interactive and peppered with maps and dynamic charts, and information is being shared in ways never imagined. But is data visualization really new? A group of health researchers and communicators from the Johns Hopkins Bloomberg School of Public Health Center for Communication Programs (JHU∙CCP) and MEASURE Demographic and Health Surveys (DHS) have partnered up to take stock of our current data visualization activities and explore opportunities to use new techniques and technologies to better tell our stories.

Our first question was how to define data visualization. Although we came up with a dozen different definitions, common themes emerged: data visualization as a means of telling a story, presenting complex ideas in a simple way, engaging the audience, making data actionable and shareable, and creating an impact. We agreed that these are common objectives among the many JHU∙CCP projects and the DHS, so how do we take advantage of the range of data visualization techniques to best tell our stories?

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Source: K4Health

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