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McKinsey Report - Big data
The next frontier for innovation, competition, and productivity

Monday, July 25, 2011

The amount of data in our world has been exploding and analyzing large data sets—so-called big data—will become a key basis of competition, underpinning new waves of productivity growth, innovation, and consumer surplus, according to research by MGI and McKinsey's Business Technology Office.

Read more on McKinsey's report on big data. Sourced by McKinsey & Company

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