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Selling BI… Are we doing it wrong?

Tuesday, March 6, 2012

Most BI Professionals talk about the latest technology, emerging trends, software, star schema designs, delivery methods, mobile BI, "big data", in-memory, etc… the list goes on and on, but in [Mark Bradbourne's] 15 years [he has] never heard a BI professional explain WHY they work in the "BI Space"! 

Read more on selling BI here. Sourced by SmartData Collective

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