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Seminole Hard Rock selects SASĀ® data mining to boost gaming revenue

Monday, January 25, 2010

Using SAS® Enterprise Miner™ software from the leader in business analytics, Seminole Hard Rock Hotels & Casinos are surfacing customer gems once hidden among millions of database records. Data mining is critically important to successful database marketing.

Article sourced from www.sas.com, click here to read full story.

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