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Sybase IQ®, the World’s Leading Column-Oriented Analytics Server, Introduces Ground-Breaking In-Database Business Analytics

Tuesday, July 14, 2009

Sybase, Inc., an industry leader in delivering enterprise and mobile software, today announced the availability of Sybase® IQ 15.1 with in-database business analytics, the newest version of the world’s leading column-based analytics server. Sybase IQ handles the most challenging business reporting and analytics requirements with ease, delivering dramatically faster, consistently more accurate analysis to address the growing need to anticipate risks and opportunity in a volatile global climate.

Sybase IQ 15.1 delivers smarter new functionality that allows users to more easily drive risk management, fraud detection, business process management and investment strategies, as well as competitive product, marketing and customer relationship strategies, by running real-time predictive analytics directly in the Sybase IQ 15.1 database, increasing speed and accuracy while utilizing years of organizational data. This smarter approach enables organizations to make better predictions about future business risks and opportunities, more informed decision making around the clock, spot trends and anomalies immediately, and make operational decisions more efficiently and affordably.

In the June 2009 report “Massive But Agile: Best Practices For Scaling The Next-Generation Enterprise Data Warehouse,” Senior Analyst James Kobielus of Forrester Research writes “[Information and Knowledge Management] professionals are adopting an emerging best practice known as “in-database analytics” […] Under this practice, data mining, predictive analysis, and other compute-intensive analytic functions are migrating to the EDW platform. In-database DW analytics can either replace or supplement traditional analytics execution approaches.”

Article sourced from www.businesswire.com, click here to read full story.

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