Trillium Software, a business of Harte-Hanks, Inc. and a leading enabler of Total Data Quality solutions, today announced that Interamerican Life Insurance in Athens, Greece is a new customer and has selected the Trillium Software System to ensure data quality.
Cognity S.A., a local distributor for Trillium Software, will implement the Trillium Software System at Interamerican Insurance as part of a customer data integration (CDI) solution in order to cleanse and standardize existing customer records. The software will also help enable and automate the data quality process, via a new Web application, within the company’s new customer data entry system. The data will be loaded and maintained into a unified customer base to leverage Interamerican’s strategic plans for marketing campaign execution.
"We currently have almost 4 million records in various core systems which have been created over a period of 40 years," said Yiannis Giannakopoulos, relations management supervisor at Interamerican Insurance. "We needed a solution that would help de-duplicate, enrich and validate our existing customer records and also automate the new customer data entry validation process. Trillium Software and its local distributor Cognity S.A. were selected as clearly the best and most reliable solution."
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