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Why predictive analytics is now a must-have

Thursday, September 30, 2010

Business intelligence and predictive analytics was once thought of as a "nice to have" feature for companies - but changes in technology and businesses have moved predictive analytics into a "must have" arena. Rado Kotorov from Information Builders discusses what's changed, and offers up different ways that predictive analytics has brought real benefits to businesses.

Article sourced from www.networkworld.com, click here to read full story.

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